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Redeeming Yourself After A Bad Customer Experience: The Nakumatt Case

A few years back I wrote this post after buying cake from Nakumatt which I discovered to be stale on getting home. Upon returning the cake on the same day, I was  treated with suspicion and I swore to never buy cake there again. I compared Nakumatt with Amazon, which treated me with absolute trust, despite the fact that I am based in this continent which is home to the…

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